If you start the process too early, you may find it difficult to fit the work you’ve already done into the designer’s process. There are a few easy-to-download templates on Pinterest if you want to DIY your own, but I highly recommend waiting on this step when you are working with a designer. Most of us have seen moodboards floating around Pinterest before, but how do you go about creating your own? This is one of my absolute favorite parts of the whole visual branding process! It is usually a highlight for my clients, too. We already mentioned your logo, but here are a few other visual elements that are worth creating: Moodboard How do I craft a long-lasting visual brand? How do you learn from these successful visual brands? That’s what we’ll talk about in the rest of this blog post. Other well-known logos – like Nike, Spotify, Netflix, and Google – use the same principles of design.
This was done for the purpose of being clear rather than being trendy. Their font is also very easy to read, even from afar. They chose the basic primary colors of red and yellow because they wanted their signs to stand out to weary travelers on the road. We know them for their big arched logo, but there are many other design decisions that went into their overall visual brand. Your logo will help your target audience understand who you are at a quick glance, but you also need to pair it with other thoughtful design choices. You need more than a logo to become a recognizable, memorable brand. While it is a massively important visual element of your brand (and deserves your special attention), it isn’t the end-all-be-all of building a strong visual brand.
A common misconception is that branding is all about your logo.
0 kommentar(er)
